Sport and recreation activities are an important part of the Australian way of life. Our participation influences the way we live and work, and how other nations regard us.

Australia has a creditable international reputation as a sporting nation and Australians are seen to be people who love the great outdoors.

During recent decades, sport and recreation has grown as an industry and is now identified as an emerging service industry that contributes significantly to the economic growth of the nation and to employment.

The most accepted industry framework to date is the five-sector model. This framework provides an overview of all components of the industry and its key stakeholders.